10 Exam Questions

Exam Questions

1) How can audiences access music videos? (1 mark)
Audiences can access music videos on their phone or laptop etc from youtube or from being shown them in social situations.

2) Explain one way in which music videos use media language to appeal to target audiences (4 marks)

3) Explain one way in which music videos use media language to represent the artists (4 marks)

4) Explain how a social group is represented within a music video. Refer to the music videos you have studied to support your answer (10 marks) 

5) Explain why music videos are made and how they benefit artists and audiences (10 marks)




1) Identify who collects audience data for radio in the UK (1 mark)
RAJAR 

2) How does radio 1 live lounge meet the PSB requirements? (5 marks)

3) Explain how the radio 1 live lounge is a benefit to artists and audiences (5 marks)

4) Explain how and why producers of radio programmes are obligated to fulfil their remit. Refer to the radio 1 live lounge to support your answer (10 marks)

5) Explain how and why producers of radio programmes target different audiences. Refer to the radio 1 live lounge to support your answer (10 marks)

MOJO - A Change In Society

MOJO - A Change In Society

 

This front cover magazine of Miley Cyrus promotes her sexuality as LGTBQ+. 

This magazine front cover is dominated by females, promoting their music.

Changes in gender roles - The increasing role of women in public life due to the impact of 1970s feminism, changing stereotypes of masculinity and femininity

Changing attitudes to sexualities - The increasingly visible role of LGBTQ+ people in public life and acceptance of different sexualities

Multiculturism - The change from a normatively who and racist society to one characterised by racial and ethnic diversity

Celebrity culture - The organisation of popular culture around celebrities - people who are famous for being famous (for example Love Island contestants who are just famous for nothing really) 

Consumerism - The expectation that people should mark out an individual identity by exercising choice in buying goods and services and aspire to higher social status; the dominance of marketing

MOJO Introduction

MOJO Magazine Introduction

- MOJO, is a serious 'classic rock' magazine that targets an upmarket and mature audience, reflecting the context of the economic power of the 'baby boomer' generation (the first generation that were the first to have disposable income post war). They were able to enjoy music/festivals/concerts

- In terms of media industries, MOJO is a good example of diversification

- It is a product with a clear audience address - engaging the passion of music fans who consider themselves sophisticated - this is reflected in a consistent media language house style

Demographics for MOJO

Gender - 83.5% readers are male

Race - predominantly white

Age - 65.1% readers are 39-55 (most popular 45+) mean age is 41

Class - 72% readers are ABC1 (higher class)

Ethnicity - predominantly British

Niche audience ^ predominantly male. It is £5.50 a month, targeting people of a higher class. The audience are mainly loyal and buy the magazine when it comes out every month.

Set texts & one entire edition (Pink Floyd and Sex Pistols)